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Writer's pictureLiz Short

How to Tell the Difference between Fractional, Consultant and Advisor Roles

Updated: Nov 6


Fractional leaders meeting

Confused about what a consultant actually does?


Or an Advisor?


And what the hell is a Fractional Leader anyway?


Don’t worry—you’re not the only one trying to figure it out while sipping your third coffee of the day.


Consultant: These folks are the "fixers." Got a problem? They’re on it! Whether it’s untangling a tech mess or whipping your team into shape, they roll up their sleeves, dive into the details, and actually get things done. They're like the Mary Poppins of business problems—minus the magic umbrella (or do they have one?).


Advisor: Think of them as your business Yoda. Wise, experienced, and there to offer guidance when you’re about to steer your ship into choppy waters. They don’t do the hands-on work themselves, but they make sure you’ve got the right map to navigate your way to success. 🌟


Fractional Role: Fractional?! What the f*%&! It's not as crazy as it sounds, I promise. It’s like renting an executive (yeah, I said it) part-time. Need a CFO, but not all the time? A CMO, but only when you’re ready to kick your marketing into high gear? You get high-level expertise without the full-time price tag. Win-win!


Now, if you’re sitting there thinking, “Okay, but how can I actually use one—or all three—of these to help my business?” then hit play on video below where I break it down in less time than it takes to scroll through your morning emails.



 

The devil is in the details! Whether you need a Consultant, Advisor or Fractional Leader, we’re here to help you figure out the exact solution for your unique dilemma!



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